New Campaign Aims to Provide Dairy Cows to Rwandan Coffee Families

New Campaign Aims to Provide Dairy Cows to Rwandan Coffee Families

María Andrée Is Honing Olfactory Skills in Antigua 

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New Campaign Aims to Provide Dairy Cows to Rwandan Coffee Families

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Serving Coffee in the Epicenter

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New Campaign Aims to Provide Dairy Cows to Rwandan Coffee Families

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New Campaign Aims to Provide Dairy Cows to Rwandan Coffee Families

New Campaign Aims to Provide Dairy Cows to Rwandan Coffee Families

minimum dose size?

Jan 31, 2024 |

I use the Hario switch to brew my coffee and am trying to reduce my caffeine consumption. Hence I would like to brew smaller cups of coffee. I am currently using 10g of coffee with 160g of water. (1:16 Ratio) I am wondering if there is a minimum amount of coffee...

New Campaign Aims to Provide Dairy Cows to Rwandan Coffee Families

Roasting company Land of a Thousand Hills’ 2022 Grateful Together campaign plans to raise $10,000 to purchase a cow for 20 farmer families in Rwanda.  

BY CHRIS RYAN
BARISTA MAGAZINE ONLINE

Photos courtesy of Land of a Thousand Hills Coffee

As we’ve moved into the holiday months, many coffee businesses have launched charitable campaigns to spread cheer and improve the lives of those around them.  

One such company getting into the spirit is Land of a Thousand Hills Coffee. The Atlanta-based roaster specializes in Rwandan coffees, providing coffee-farming communities in the Central African nation with living wages, education, health care, and clean water while buying their specialty coffee.  

A large gathering of people on the porch and around a building. It is the outside of the Land of a Thousand Hills Kivu Lake washing station. The sign on the building labels the place and says Drink Coffee, Do Good.
Coffee-farming families in Rwanda’s Kivu Lake and Ruli Mountain regions will receive dairy cows as part of Land of a Thousand Hills Coffee’s Grateful Together campaign.

The Ongoing Mission

Each year, Land of a Thousand Hills Coffee launches a Grateful Together campaign. This year’s effort, titled “A Farm for Families,” aims to raise $10,000 by January 31 to buy 20 dairy cows. These will be given to 20 of the families the company partners with in Rwanda’s Kivu Lake and Ruli Mountain regions.  

Land of a Thousand Hills has worked with farmers in Kivu Lake and Ruli Mountain since 2007. In addition to sourcing coffee, paying fair wages, and organizing development projects in the region, the roasting company wanted to benefit them further with this project, says Maddy Smith, Land of a Thousand Hills’ content writer.  

A close up of a metal pitcher pouring cream into a can glass of cold brew coffee that reads Land of a Thousand Hills.
Atlanta-based Land of a Thousand Hills Coffee holds its Grateful Together campaign annually benefiting its partners.

Gift With a Purpose

“By providing dairy cows to these families, we’ll help supply immediate food and financial security, as well as set the foundation for long-term benefits—the cows will continue to provide milk and income for the families, plus can be bred to create an even stronger food and financial safety net,” says Maddy.  

One cow can offer a great deal of benefit to farming families, providing milk for consumption as well as additional milk that can be sold for extra income. Additionally, the cow’s manure can be used as fertilizer for farmers’ coffee crops and gardens. Families can also breed the cows, sharing them with neighbors and others to support the broader community.  

In a press release from Land of a Thousand Hills, Jonathan D. Golden, the company’s founder, explains further: “In Rwanda, cows are not only an economic asset, but a symbol of prosperity and togetherness,” he says. “… By giving dairy cows to these families, we’re helping provide immediate food and financial security, as well as setting the foundation for long-term benefits.” 

A large group photo of the Ruli Mountain coffee farmers of Rwanda. There are dozens of men and women, both young and old; some are in traditional Rwanda dress and others in suits and Western attire. Many wear hats. They are raising their right hands in greeting and smiling. Behind the group, which is outside on the grass, is a small mountain and a covered porch.
Rwandan farming families that receive a dairy cow can use it for milk, breeding, and more.

Grateful Together

Land of a Thousand Hills launched the Grateful Together campaign in 2021, Maddy explains. “After a couple of challenging years globally … Jonathan D. Golden wanted to reflect on how grateful we were for our communities—in Rwanda, the U.S., and around the world—while also joining together to do good,” she says. The 2021 campaign raised more than $10,000 to support maternity care at the Leonard B. Golden Medical Center, which serves communities near Land of a Thousand Hills’ Ruli Mountain and Kivu Lake washing stations. 

Those interested in contributing to the 2022 Grateful Together “A Farm for Families” campaign can donate directly here.  

The post New Campaign Aims to Provide Dairy Cows to Rwandan Coffee Families appeared first on Barista Magazine Online.

New Campaign Aims to Provide Dairy Cows to Rwandan Coffee Families

Perfect Little Beans

Chinmey Hill Coffee uses specialty-grade beans with zero primary defects (such as black beans or sour beans) and less than five secondary defects (such as broken beans). This is important because primary defects will greatly affect the taste of the coffee. Having zero defects allows the coffee to be the most optimal flavor.

Window for Optimal Flavor

Chimney Hill Coffee ships our coffee the same day it was roasted, so you will receive it before it enters the window of optimal flavor.  This means you’ll never miss the opportunity to enjoy the coffee’s peak flavor.

Coffee Ratings

Coffee undergoes many scoring processes by professionals who achieved their Q Grader certification. Coffee is first graded when it’s green. If there are defects the coffee is determined to be “not-specialty grade”. For those coffees that pass green grading, they are sample roasted and cupped. (Cupping is the official term for critically tasting and scoring coffees. The official cupping form is standard worldwide, and where the 100-point scoring system comes from.) A coffee’s dry fragrance, wet aroma, flavor, aftertaste, body, acidity, balance, and overall impression are taken into consideration while uniformity issues and defects, will lower the overall score.

Specialty Coffee

Specialty coffee, coined by Erna Knutsen in 1974, refers to a coffee that receives a quality grading score of 80 percent or higher. While “premium” or “gourmet” seem like they’re synonymous with “specialty,” they simply are marketing terms with no defined standards. Specialty coffees are grown in specific and ideal micro-climates, and have distinctive and unique flavor profiles, with little to no defects.

Third-Wave Coffee

We’re currently in the third wave of coffee. The first wave of American coffee put pre-ground, vacuum-sealed cans in kitchens across America. The second wave started with the late ‘60s introduction of Peet’s coffee (by Alfred Peet) through the proliferation of Starbucks. The third wave of coffee focuses on origin transparency, nuanced flavors, and artisan roasting. The term “third wave” is synonymous with specialty coffee.

New Campaign Aims to Provide Dairy Cows to Rwandan Coffee Families

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